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#NSBW19: Tools, Social Media, Contest and More!

The race is on—National School Breakfast Week is just six weeks away! But don’t worry, SNA has you covered—we’re your one-stop pit shop for resources and materials to help plan your celebration and start getting students and parents revved up for #NSBW19! This year’s “Start Your Engines artwork and logos, made available with support by Kellogg's, features eight Breakfast Racers and characters, making for an exciting lineup! School districts that want to download the artwork, simply need to fill out the short online form.


You’ll also want to download the 16-page NSBW Toolkit which is chock full of resources and ideas for a successful campaign, including sample social media posts. Speaking of social media, make sure to check out our social media tips sheet, #NSBW19 Facebook cover image, Instagram meme and infographic from the Marketing and PR Resources web page to share on your district’s social media channels.

Eye-catching NSBW activity sheets and coloring pages are a quick and easy way to engage students—have them work on the activities with their classmates and display their racing artwork in the cafeteria. You’ll find many more ideas on how to spark creativity in the November issue of School Nutrition, with bonus web content featuring photography tips and racing terminology that will get your engines humming.

Don’t forget to purchase your Start Your Engines Emporium shop gear early before popular items sell out and to ensure a timely delivery. To place an order, call 1-800-728-0728 between the hours of 8:00 am and 6:00 pm EST Monday through Friday, or fax your order to 443-964-8206. Download the Emporium catalog to view all the merchandise available and an order form.

Make sure you enter the #NSBW19 Contest for your chance to win a $50 SNA Emporium Shop gift certificate—we want to hear about your celebration plans! The deadline is February 4, just two weeks away, so enter today! Contest winners and other members who participate may have their celebrations shared in School Nutrition magazine and on SNA’s social media channels.


SNA 2019-20 National Committee Openings

There is still time! If you're interested in serving on a SNA Committee or Council, it’s not too late to submit your interest form! But hurry, the January 25th deadline is fast approaching!

Serving on a SNA committee/council offers exciting opportunities to grow professionally, develop new skills, work on issues from a national perspective and make a contribution to the school nutrition profession!

There are 28 open committee positions for 2019-20. SNA has five committees to which members are appointed to serve by the Board of Directors:

  • Membership
  • Nutrition & Research
  • Professional Development
  • Public Policy & Legislation
  • Resolutions & Bylaws

There are also opportunities for industry representatives on the following committees for 2019-20:

  • Nutrition & Research
  • Resolutions & Bylaws

SNA needs members who want to play an active role in assisting SNA accomplish its Strategic Plan goals. Each committee is charged by the Board of Directors to complete work based on the Association’s Strategic Plan.

Please return the Committee/Council Interest Form by January 25, 2019. 


If you have any questions, please contact Deborah Van Balen, Executive Assistant to the Chief Executive Officer, at, or (800) 877-8822, ext. 114 


Child Nutrition Programs During the Federal Government Shutdown

In a press release, USDA provided updates on the impact of the partial government shutdown, which began on December 22, 2018, on Child Nutrition programs. This includes the National School Lunch Program, the School Breakfast Program, the Child and Adult Care Feeding Program, Summer Food Service and the Special Milk Program.

According to USDA, these programs will continue operations into February, as meal providers are paid on a reimbursement basis 30 days after the end of the service month. The FNS Contingency Plan for Shutdown Due to a Lapse in Appropriations states, “FNS currently receives a series of appropriations for activities within the Child Nutrition programs and for the Senior Farmers Market program directly from authorizing statute without need of annual appropriation action. These programs and activities will continue during a lapse in annual appropriations.”

The USDA website will not be updated or maintained while the lapse in federal funding continues, and we encourage members to use their State agency and SNA as a resource during this time.

SNA will continue to provide information as it becomes available.


Registration now open for #VirtualExpo19—

New sessions added!

Get ready to experience the future of sourcing new products, equipment, and technology. Registration is now open for SNA’s 3rd Annual FREE Virtual Expo launching February 5! Register now to be among the first to gain access—no travel or expense required!

You won’t want to miss visiting 20+ interactive vendor booths in two virtual Exhibit Halls and connecting in real time with colleagues in the Networking Lounge, all at your convenience, from your own device. 

Inside the exhibitor booths, you can download literature and save it to your virtual briefcase, view videos, and even chat live with vendors at designated times. You’ll be able to come back as often as you want 24/7—you don’t have to do it all at once! View the current list of exhibitors.

In 2019, the Expo Learning Center will feature 15 new pre-recorded education sessions from #ANC18 plus archived sessions from the previous years’ Expo, offering you lots of opportunities to earn valuable CEUs at your convenience.

Sessions just announced include:

  • Cooking Up Success With your Administration and School Board 
  • Reaching Kids on the Go: Food Delivery, Pre-ordering and Food Trucks
  • Student Food Choices- Ages and Stages
  • The Rx for a Healthy Team
  • Teaching Adults is Sometimes Like Herding Cats

View the full session descriptions.


Big News! On Thursday, December 6, the USDA announced the Final Rule on School Meal Flexibilities.

SNA commends USDA for taking steps to address continued challenges with school meal standards. The Final Rule:

  • Maintains Target 1 sodium limits through SY 2023-2024 and eliminates Target 3.
  • Restores the mandate that at least half of grains offered be whole grain rich and eliminates waivers.
  • Makes permanent the option to offer flavored 1% milk.

This change is a reflection of your hard work advocating for school meals. Thank you for speaking up!

Read SNA's Press Release.
Read the Final Rule.


FDA To Test Romaine Lettuce After Outbreak

Romaine lettuce is going to come under an increased level of scrutiny before it reaches Caesar salads everywhere after a deadly E. coli O157:H7 outbreak tied to greens grown in Yuma, Ariz., earlier this year. The FDA said Thursday it's launching a special surveillance project to monitor romaine lettuce for contamination. 

"This will help us determine whether products are safe to enter the U.S. marketplace," FDA Commissioner Scott Gottlieb said in a statement

— It was probably the water: FDA conducted an intensive, months long investigation after the outbreak in Yuma-produced romaine, but could not nail down the definitive cause. In an environmental assessment released Thursday, FDA said contaminated canal water was likely the mode of contamination, but investigators couldn't rule out other possibilities. 

FDA found the outbreak strain of E. coli O157:H7 in sampling of water from three locations along a 3.5-mile stretch of an irrigation canal adjacent to both lettuce growing fields and a CAFO. 

— Where are the produce safety water standards? The fact that FDA identified water as the likely means of contamination led consumer groups to call on the agency to finalize its long-delayed water-safety standards under the Food Safety Modernization Act produce-safety rule.

— Slow regulatory roll: Last year, FDA essentially scrapped its water standards after produce growers, local food advocates and others connected to the sector criticized the regulations as being too complicated and unworkable for growers. Compliance with water standards for produce growers has been pushed back several years to give FDA more time to develop new, more workable standards.

"In light of this assessment, FDA must finalize its safety standards for agricultural water soon — in a matter of months, not years," Sandra Eskin, head of food safety at the Pew Charitable Trusts, said in an email to MA. Eskin suggested FDA should develop stronger standards than it previously proposed.


Summer Food Service Program Waivers Rescinded
As a result of the USDA Office of Inspector General review of USDA FNS controls over the Summer Food Service Program (SFSP), FNS concluded that several policy memoranda waiving SFSP requirements were not fully consistent with all requirements of the National School Lunch Act.


The School Nutrition Foundation (SNF)

is now accepting applications for the 2019 Winston Equipment Grant.

The 2019 Winston Equipment Grant opened on October 22, 2018 and will close on January 31, 2019. The recipient of this grant will be awarded 10 pieces of equipment, which could include CVap® holding cabinets, holding drawers, and rethermalizers. Complete a short survey with basic information about your district and create a video to ‘show’ us your story, videos should be no longer than 2 minutes in length. To learn more about the application process, visit our website.


Questionnaire helps diagnose GI disorders in youths with ASD

Researchers found that a 17-item questionnaire correctly identified 84% of children with autism spectrum disorder who had gastrointestinal disorders, such as diarrhea, constipation and reflux disease. The findings, published in the Journal of Autism and Developmental Disorders, are helpful because such children sometimes have trouble describing their symptoms and GI problems "can be painful and disabling and they can have profound effects on a child's behavior," Dr. Kara Margolis said in a statement.

United Press International (10/23)


Salmonella Outbreak From Raw Chicken

The CDC said 92 people across 29 states have been infected by an outbreak of Salmonella linked to raw chicken. No deaths were reported, but 21 people have been hospitalized, the agency said. A common supplier of chicken products hasn't been identified yet.


Bill to Increase Breakfast After the Bell Introduced in Congress
Congressman Ami Bera (D-CA) introduced the Breakfast After the Bell Act of 2018, which, if passed, will provide additional funds to certain schools that serve breakfast to students after the start of the school day.


FY 2019 Farm to School Grants Now Available!

October is National Farm to School Month, and FNS has opened applications for the FY 2019 Farm to School Grant. This year, FNS is seeking to award $7.5 million in funding to increase the availability of local foods in school meals programs. Visit the FNS website for information about past awardees and resources to help you apply. Applications close December 4, 2018.


Commodity Value

Commodity Value is the same as we received in the summer but here is the official wording from the Federal Register for the .235 cents in commodity value through USDA for each lunch. None for breakfast yet.

The value of food assistance is adjusted each July 1 by the annual percentage change in a three-month average value of the Price Index for March, April, and May each year. The three-month average of the Price Index increased by 0.64 percent from 203.76 for March, April, and May of 2017, as previously published in the Federal Register, to 205.07 for the same three months in 2018. When computed on the basis of unrounded data and rounded to the nearest one-quarter cent, the resulting national average for the period July 1, 2018, through June 30, 2019, will be 23.50 cents per meal. This is an increase of one quarter of a cent from the school year 2018 (July 1, 2017 through June 30, 2018) rate.


Ready to Eat Ham Recall

89,000 pounds of Johnston County Ready to Eat Hams is being recalled

The establishment number inside the USDA establishment  is "EST.M2646".  The product was distributed in Maryland according to Food & Nutrition Safety and Inspection Service.  it has been linked to possible Llisteria contamination.  


Raw Beef Recall Due to Possible Salmonella Contamination

6.5 million pounds of raw beef products bearing the establishment number

"EST.267" inside the USDA trademark have been recalled due to possible Salmonella contamination according to USDA's Food Safety and Inspection Service.  These items were shipped from an Arizona based plant to retail institutions and institutions nationwide.


SNA Meets with Sec. Perdue to Discuss School Meal Programs


SNA’s Wendy Weyer, Lori Adkins and Gay Anderson join Sec. Perdue 
at USDA Headquarters.

This week, SNA was invited to participate in a roundtable with USDA Secretary Sonny Perdue to discuss ways the Department can improve the administration of school meal programs. Representing SNA at the meeting were SNA President Gay Anderson, SNS, President-elect Doug Davis, SNS, At-Large Director Lori Adkins, SNS and Wendy Weyer, SNS, a past Public Policy & Legislation Committee Chair. The group discussed complex and burdensome administrative and reporting requirements and the need to streamline mandates so that school nutrition professionals can focus on feeding students.

In a  USDA press release on the event, Sec. Perdue said, “We are looking ahead for more ways to help local operators run world-class school meal programs.” The Secretary added that increasing program efficiency and accountability is a priority for USDA, as it makes the best use of taxpayer dollars. 

Representatives of the Council of the Great City Schools, National School Boards Association and The School Superintendents Association also participated in the meeting. USDA plans to meet with other school meal partners in the coming months. Officials also stressed that a final rule on school meal flexibilities is coming soon.


2018-19 Promotion Calendar Available Now!

Fully redesigned, the 2018-19 Promotion Calendar is online now and ready to assist you with your programs. Read More.